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Wilson Sonsini Advises Dija on Acquisition by Gopuff
Client Highlights
August 12, 2021

On August 11, 2021, Gopuff, the go-to solution for immediate everyday needs, announced that it has signed a definitive agreement to acquire Dija, a leading European delivery platform providing consumers daily essentials in minutes. Wilson Sonsini Goodrich & Rosati advised Dija on the transaction in collaboration with Taylor Wessing, which served as UK counsel on the transaction.

Following Gopuff’s recent acquisition of UK-based Fancy—a transaction in which Wilson Sonsini advised Fancy—this latest deal is expected to accelerate Gopuff’s international expansion by establishing an immediate presence in France and Spain and providing further densification in the UK. Through the acquisitions of Dija and Fancy, Gopuff plans to operate in three European countries with about 40 micro-fulfillment centers and 200 employees in the region, with additional plans for continued, rapid expansion. In June 2021, Gopuff also announced its acquisition of San Francisco-based rideOS, a start-up that builds cutting-edge proprietary technology for advanced routing, on-demand dispatch, and fleet optimization for the fast-growing delivery and logistics industries; Wilson Sonsini advised rideOS in that transaction.

Founded in 2020 by delivery industry leaders Alberto Menolascina and Yusuf Saban, Dija has continued to attract top talent across delivery, technology, logistics, and operations. Dija’s experienced team of leaders has powered rapid expansion across the region: today, Dija operates dozens of micro-fulfillment centers across major metropolitan areas including London, Paris, Madrid, Valencia, and more. Following the close of Gopuff’s acquisition of Dija, which is expected within 30 days, Dija will continue to operate under the Dija name in the near term, as the two companies create an integration plan to enhance the customer experience across Europe and the UK.

The Wilson Sonsini team that advised Dija in the transaction includes:

Corporate
Robert Kornegay
Stacy Kim
Daniel Glazer
Daniel Keating
Amy Simmerman
Andrew Kao
Doug MacKillop
Jose Campos
Meghan Burton
Nathaniel Siegel

Technology Transactions
Jennifer McGrew
Scott McKinney
Nora Shafie

Employment Law
Marina Tsatalis
Alison Renner

Tax
Myra Sutanto Shen
Nika Antonikova

Privacy and Cybersecurity
Matt Staples
Daniel Chen

Employee Benefits
Michael Montfort

Antitrust and Competition
Deirdre Carroll

For more information, please see the press release.

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