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Brandon P. Leahy
Senior Counsel
Trademark and Advertising
San Francisco
bleahy@wsgr.com

D415-947-2172

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Brandon Leahy is senior counsel in the San Francisco office of Wilson Sonsini Goodrich & Rosati, where he practices trademark, copyright, and advertising law. He advises clients on all aspects of brand protection and enforcement in the U.S. and internationally, including clearance and selection of trademarks, prosecution of trademark applications, and licensing and transactions. He also represents clients in federal court litigation, in disputes before the Trademark Trial and Appeal Board, and in arbitration proceedings involving domain names.

Brandon serves on the firm’s Pro Bono Committee, which manages, coordinates, and leads the firm’s pro bono efforts, and he is a three-time recipient of the firm’s highest award for pro bono legal service, the John Wilson Award. Brandon’s pro bono practice includes advising several Bay Area non-profits in trademark and advertising matters and representing San Francisco tenants in landlord-tenant disputes, among other things.   

Before joining the firm, Brandon served as a judicial clerk to Justice Joyce Kennard of the California Supreme Court and later practiced trademark law with the firm Duane Morris. While attending law school, Brandon worked as a research assistant for trademark scholar J. Thomas McCarthy, author of the leading treatise McCarthy on Trademarks and Unfair Competition.

Experience

Brandon Leahy is senior counsel in the San Francisco office of Wilson Sonsini Goodrich & Rosati, where he practices trademark, copyright, and advertising law. He advises clients on all aspects of brand protection and enforcement in the U.S. and internationally, including clearance and selection of trademarks, prosecution of trademark applications, and licensing and transactions. He also represents clients in federal court litigation, in disputes before the Trademark Trial and Appeal Board, and in arbitration proceedings involving domain names.

Brandon serves on the firm’s Pro Bono Committee, which manages, coordinates, and leads the firm’s pro bono efforts, and he is a three-time recipient of the firm’s highest award for pro bono legal service, the John Wilson Award. Brandon’s pro bono practice includes advising several Bay Area non-profits in trademark and advertising matters and representing San Francisco tenants in landlord-tenant disputes, among other things.   

Before joining the firm, Brandon served as a judicial clerk to Justice Joyce Kennard of the California Supreme Court and later practiced trademark law with the firm Duane Morris. While attending law school, Brandon worked as a research assistant for trademark scholar J. Thomas McCarthy, author of the leading treatise McCarthy on Trademarks and Unfair Competition.

Education
  • J.D., University of San Francisco School of Law, 2012Senior Staff Member, University of San Francisco Law Review; Recipient, Intellectual Property Law Certificate (Honors); Recipient, CALI Awards for Excellence for the Highest Grade Achieved in Advanced Constitutional Law and Entertainment and Media Law
  • B.A., Political Science, Sonoma State University, 2008
Associations and Memberships
  • Member, International Trademark Association
Honors
  • Recipient, John Wilson Award for pro bono service, Wilson Sonsini Goodrich & Rosati (2017-2018, 2018-2019, 2020-2021)
  • Recipient, Pro Bono Service Award, Wilson Sonsini Goodrich & Rosati (2019-2020)
Admissions
  • State Bar of California
  • U.S. District Court for the Northern District of California
  • U.S. District Court for the Central District of California
Credentials
Education
  • J.D., University of San Francisco School of Law, 2012Senior Staff Member, University of San Francisco Law Review; Recipient, Intellectual Property Law Certificate (Honors); Recipient, CALI Awards for Excellence for the Highest Grade Achieved in Advanced Constitutional Law and Entertainment and Media Law
  • B.A., Political Science, Sonoma State University, 2008
Associations and Memberships
  • Member, International Trademark Association
Honors
  • Recipient, John Wilson Award for pro bono service, Wilson Sonsini Goodrich & Rosati (2017-2018, 2018-2019, 2020-2021)
  • Recipient, Pro Bono Service Award, Wilson Sonsini Goodrich & Rosati (2019-2020)
Admissions
  • State Bar of California
  • U.S. District Court for the Northern District of California
  • U.S. District Court for the Central District of California

Select Publications

  • Co-author, "Brands In the Metaverse: Opportunities, Risks and Strategies," The Intellectual Property Strategist, March 2022
  • Co-author, "From the PTO to the FDA: What to Consider When Branding Clinical Trials," The Intellectual Property Strategist, Vol. 27, No. 5, February 2021
  • “You Know What It Is: Taco Tuesday and the Failure-to-Function Doctrine in Trademark Law,” The Intellectual Property Strategist, March 2020
  • Co-author with S. Cowley, "Protecting the Return on Your Investment: The Value of Timely Registering All Images in Your Portfolio," Image Rights, June 2016
  • "Supreme Indecision: Copyright's First-Sale Doctrine in the Gray Aftermath of Costco v. Omega," Intellectual Property Law Bulletin, Fall 2011

Select Speaking Engagements

  • Presenter, “Strategies for Global Brand Expansion and Enforcement on Any Budget” and “Advertising Review and Substantiation: Best Practices for Marketing Teams,” Association of Corporate Counsel San Francisco Bay Area, Marketing Meets Law: Your Guide to Compliance and Creativity CLE, Palo Alto, June 18, 2025
  • Presenter, “Unlocking the Power of Branding: Elevate Your Life Sciences IP Strategy,” San Francisco Bay Area Chapter of the Association of Corporate Counsel, Life Sciences Conference, March 5, 2025
Insights

Select Publications

  • Co-author, "Brands In the Metaverse: Opportunities, Risks and Strategies," The Intellectual Property Strategist, March 2022
  • Co-author, "From the PTO to the FDA: What to Consider When Branding Clinical Trials," The Intellectual Property Strategist, Vol. 27, No. 5, February 2021
  • “You Know What It Is: Taco Tuesday and the Failure-to-Function Doctrine in Trademark Law,” The Intellectual Property Strategist, March 2020
  • Co-author with S. Cowley, "Protecting the Return on Your Investment: The Value of Timely Registering All Images in Your Portfolio," Image Rights, June 2016
  • "Supreme Indecision: Copyright's First-Sale Doctrine in the Gray Aftermath of Costco v. Omega," Intellectual Property Law Bulletin, Fall 2011

Select Speaking Engagements

  • Presenter, “Strategies for Global Brand Expansion and Enforcement on Any Budget” and “Advertising Review and Substantiation: Best Practices for Marketing Teams,” Association of Corporate Counsel San Francisco Bay Area, Marketing Meets Law: Your Guide to Compliance and Creativity CLE, Palo Alto, June 18, 2025
  • Presenter, “Unlocking the Power of Branding: Elevate Your Life Sciences IP Strategy,” San Francisco Bay Area Chapter of the Association of Corporate Counsel, Life Sciences Conference, March 5, 2025
Focus Areas
  • Advertising, Promotions, and Marketing
  • Litigation
  • Trademark and Advertising
  • Trademark and Copyright Litigation
Recent Insights
Client Highlights
Wilson Sonsini Advises Centessa on IP Matters Related to Acquisition by Lilly
On March 31, 2026, Centessa Pharmaceuticals, a clinical-stage company developing a new class of medicines for the treatment of excessive daytime sleepiness and other neurological conditions, announced a definitive agreement for Eli Lilly and Company (Lilly), an American multinational pharmaceutical company, to acquire Centessa. Under the terms of the transaction agreement, Lilly will acquire all of the issued and to be issued share capital of Centessa (including the American Depositary Shares (ADSs) representing ordinary shares) for $38.00 in cash per share plus one non-transferrable contingent value right (CVR) that entitles the holder to receive up to an aggregate of $9.00 subject to the achievement of three milestones described below, for total potential aggregate per share consideration of up to $47.00. The upfront cash consideration represents an aggregate equity value of approximately $6.3 billion and the CVR represents an additional potential aggregate equity value of approximately $1.5 billion. Wilson Sonsini Goodrich & Rosati advised Centessa in IP matters related to the transaction.
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Client Highlights
Wilson Sonsini Advises Verve Therapeutics on IP Matters Related to Merger with Lilly
On June 17, 2025,  Eli Lilly and Company and Verve Therapeutics, a Boston-based clinical-stage company developing genetic medicines for cardiovascular disease, announced a definitive agreement for Lilly to acquire Verve. Wilson Sonsini Goodrich & Rosati advised Verve Therapeutics on IP matters related to the transaction.
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Recent Events
Affiliated Programs
Association of Corporate Counsel San Francisco Bay Area CLE — Marketing Meets Law: Your Guide to Compliance and Creativity (Palo Alto)
Wilson Sonsini is proud to sponsor a half-day CLE program for the Association of Corporate Counsel’s San Francisco Bay Area Chapter titled “Marketing Meets Law: Your Guide to Compliance and Creativity.”
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WSGR Events
Navigating Contests and Sweepstakes: What You Need to Know
Companies regularly leverage prize promotions—such as sweepstakes, skill contests, and giveaways—to drive consumer engagement. Creative new promotions are breaking legal ground as savvy marketers develop innovative campaigns, exploit new media and the metaverse, and target new audiences. We’ll focus on the critical legal issues that businesses face today when developing and running prize promotions.
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