Rob Parr
Partner
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Broad Transactional Expertise
Rob represents clients in complex commercial transactions and with IP-related aspects of venture capital financings, M&A transactions, and IPOs.
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Extensive Industry Experience
He represents clients across various industries, including the artificial intelligence, autonomous driving, big data, cloud, digital health, digital media, e-commerce, edtech, fintech, gaming, Internet of Things, and software industries.
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Focus on Start-Ups
Rob focuses on working with start-ups across all stages of their development, from inception through exit.
Rob Parr is a partner in the Boston office of Wilson Sonsini Goodrich & Rosati, where he leads the office’s information technology transactions practice. He represents companies in transactions focused on the exploitation of intellectual property rights and technology in a variety of industries. Rob represents many companies in the digital health industry in particular and plays a key role in the firm’s digital health initiative. He regularly drafts and negotiates a wide variety of complex commercial agreements, including services, distribution, strategic alliance and joint venture, supply, asset transfer, and intellectual property license agreements. Rob also represents clients with the intellectual property and commercial issues arising from financings, mergers, acquisitions, and initial public offerings.
Prior to joining the firm, Rob was a partner in the technology transactions group at Orrick, Herrington & Sutcliffe. He began his career at Venable LLP where he focused on mergers and acquisitions and intellectual property licensing matters.
Experience
Rob Parr is a partner in the Boston office of Wilson Sonsini Goodrich & Rosati, where he leads the office’s information technology transactions practice. He represents companies in transactions focused on the exploitation of intellectual property rights and technology in a variety of industries. Rob represents many companies in the digital health industry in particular and plays a key role in the firm’s digital health initiative. He regularly drafts and negotiates a wide variety of complex commercial agreements, including services, distribution, strategic alliance and joint venture, supply, asset transfer, and intellectual property license agreements. Rob also represents clients with the intellectual property and commercial issues arising from financings, mergers, acquisitions, and initial public offerings.
Prior to joining the firm, Rob was a partner in the technology transactions group at Orrick, Herrington & Sutcliffe. He began his career at Venable LLP where he focused on mergers and acquisitions and intellectual property licensing matters.
Education
- J.D., The George Washington University Law School, 2012
Cum Laude, Research and Writing Fellow
- B.A., Colgate University, 2007
Honors
- Named to the 2023 and 2024 “Rising Stars” lists published by Massachusetts Super Lawyers
Admissions
- Bar of the District of Columbia
- State Bar of Maryland
- State Bar of Massachusetts
Credentials
Education
- J.D., The George Washington University Law School, 2012
Cum Laude, Research and Writing Fellow
- B.A., Colgate University, 2007
Honors
- Named to the 2023 and 2024 “Rising Stars” lists published by Massachusetts Super Lawyers
Admissions
- Bar of the District of Columbia
- State Bar of Maryland
- State Bar of Massachusetts
Select Commercial Experience
- API license and SDK access agreements
- Asset purchase, sale and transfer agreements, including in connection with M&A deals
- Beta, trial, and evaluation agreements for technology products
- Consumer agreements and notices, including terms of service for online applications and properties, terms of sale, privacy policies, and warranty terms
- Data licensing agreements
- Distribution and sales channel agreements, including reseller, referral, value-added reseller, original equipment manufacturer, white-label, sales representative, and affiliate linking agreements
- IP and commercial issues, including due diligence, in connection with venture capital financings, buy-side and sell-side M&A transactions, and IPOs
- Manufacturing and supply agreements
- Open source software compliance and risk assessments in connection with product development, launch and commercialization, and venture capital, M&A, and IPO transactions
- SaaS subscription agreements, including support and service level agreements, and data processing agreements
- Software license agreements, including source code escrow agreements, enterprise agreements, end user licenses, and inbound software licenses
- Sponsored research agreements, patent licenses, and software licenses with universities and research institutions
- Technology development agreements, including joint development arrangements for hardware and software products
Representative Commercial Transactions
- Represented edtech company in licensing foundational technology assets from a leading research institution
- Represented electronic gaming company in licensing its data transmission platform to a major videogame and software publisher
- Represented fintech company in licensing its AI-powered credit evaluation platform to a major credit card company
- Represented IoT device manufacturer in development and distribution agreement with a major electronics company
- Represented telemedicine company with various commercial matters, including terms of service, privacy policies, enterprise SaaS agreements, vendor agreements, API licenses, value-added reseller agreements and other strategic commercial transactions
Representative Investment Transactions
- Represented Babylon, an AI-powered digital health company, in its investment in Higi, a consumer health company
- Represented Corcentric, a provider of cloud-based financial process automation solutions, in its fundraise from private equity firm Bregal Sagemount
- Represented FLIR Systems, a provider of thermal imaging technology, in various investment transactions
- Represented Francisco Partners, a global investment firm that specializes in technology and technology-enabled businesses, in its investment in GAINSystems, a provider of supply chain planning and inventory optimization solutions
- Represented KKR, a private equity firm, in its investment in FanDuel, a provider of daily fantasy sports software
Representative M&A Transactions
- Represented Alpine Investors, a private equity firm focused on software and services, in various acquisitions
- Represented Cvent, a provider of cloud-based enterprise management solutions, in its sale to private equity firm Vista Equity Partners
- Represented Nuance Communications, a provider of voice and language solutions, in various acquisitions
- Represented Ushr Technologies, a provider of high-definition map technologies, in its sale to Dynamic Map Platform, a provider of 3D map data used for autonomous driving and safe-driving support systems
- Represented WageWorks, a provider of a benefits-as-a-service technology platform, in its sale to HealthEquity, a health savings account non-bank custodian
Matters
Select Commercial Experience
- API license and SDK access agreements
- Asset purchase, sale and transfer agreements, including in connection with M&A deals
- Beta, trial, and evaluation agreements for technology products
- Consumer agreements and notices, including terms of service for online applications and properties, terms of sale, privacy policies, and warranty terms
- Data licensing agreements
- Distribution and sales channel agreements, including reseller, referral, value-added reseller, original equipment manufacturer, white-label, sales representative, and affiliate linking agreements
- IP and commercial issues, including due diligence, in connection with venture capital financings, buy-side and sell-side M&A transactions, and IPOs
- Manufacturing and supply agreements
- Open source software compliance and risk assessments in connection with product development, launch and commercialization, and venture capital, M&A, and IPO transactions
- SaaS subscription agreements, including support and service level agreements, and data processing agreements
- Software license agreements, including source code escrow agreements, enterprise agreements, end user licenses, and inbound software licenses
- Sponsored research agreements, patent licenses, and software licenses with universities and research institutions
- Technology development agreements, including joint development arrangements for hardware and software products
Representative Commercial Transactions
- Represented edtech company in licensing foundational technology assets from a leading research institution
- Represented electronic gaming company in licensing its data transmission platform to a major videogame and software publisher
- Represented fintech company in licensing its AI-powered credit evaluation platform to a major credit card company
- Represented IoT device manufacturer in development and distribution agreement with a major electronics company
- Represented telemedicine company with various commercial matters, including terms of service, privacy policies, enterprise SaaS agreements, vendor agreements, API licenses, value-added reseller agreements and other strategic commercial transactions
Representative Investment Transactions
- Represented Babylon, an AI-powered digital health company, in its investment in Higi, a consumer health company
- Represented Corcentric, a provider of cloud-based financial process automation solutions, in its fundraise from private equity firm Bregal Sagemount
- Represented FLIR Systems, a provider of thermal imaging technology, in various investment transactions
- Represented Francisco Partners, a global investment firm that specializes in technology and technology-enabled businesses, in its investment in GAINSystems, a provider of supply chain planning and inventory optimization solutions
- Represented KKR, a private equity firm, in its investment in FanDuel, a provider of daily fantasy sports software
Representative M&A Transactions
- Represented Alpine Investors, a private equity firm focused on software and services, in various acquisitions
- Represented Cvent, a provider of cloud-based enterprise management solutions, in its sale to private equity firm Vista Equity Partners
- Represented Nuance Communications, a provider of voice and language solutions, in various acquisitions
- Represented Ushr Technologies, a provider of high-definition map technologies, in its sale to Dynamic Map Platform, a provider of 3D map data used for autonomous driving and safe-driving support systems
- Represented WageWorks, a provider of a benefits-as-a-service technology platform, in its sale to HealthEquity, a health savings account non-bank custodian
Select Publications
- Co-author, "Machine Learning Legal Issues for Digital Health Companies in Commercial Transactions," Digital Health Report, Q1 2020
- "Beware of ‘Most Favored Nations’ Clauses in Commercial Contracts," Digital Health Report, Fall 2019
- "Avoid Potential Pitfalls When Incorporating Third-Party Software into Wearable Products," Digital Health Report, Summer 2019
- Co-author, "Information Security Implications for Business Agreements," Law360, 2013
- Co-author, "Guidelines for Protecting Company Trade Secrets," Employers and the Law: 2013-14 Anthology of Best Articles, 2013
Select Speaking Engagements
- Roundtable Co-lead, “AI and Machine Learning in Healthcare - Regulatory Oversight & Liability," The L Suite 2025 Digital Health Regional Workshop – San Francisco, May 13, 2025
- Guest Speaker, Technology Transactions Topics, Cornell Tech, Cornell University, 2017-Present
- Guest Speaker, "Non-Disclosure and Technology Development Agreements," Activate/Cyclotron Road, 2020
- Guest Speaker, "Protecting Your Innovations," Morgan Stanley Multicultural Innovation Lab, 2019
Insights
Select Publications
- Co-author, "Machine Learning Legal Issues for Digital Health Companies in Commercial Transactions," Digital Health Report, Q1 2020
- "Beware of ‘Most Favored Nations’ Clauses in Commercial Contracts," Digital Health Report, Fall 2019
- "Avoid Potential Pitfalls When Incorporating Third-Party Software into Wearable Products," Digital Health Report, Summer 2019
- Co-author, "Information Security Implications for Business Agreements," Law360, 2013
- Co-author, "Guidelines for Protecting Company Trade Secrets," Employers and the Law: 2013-14 Anthology of Best Articles, 2013
Select Speaking Engagements
- Roundtable Co-lead, “AI and Machine Learning in Healthcare - Regulatory Oversight & Liability," The L Suite 2025 Digital Health Regional Workshop – San Francisco, May 13, 2025
- Guest Speaker, Technology Transactions Topics, Cornell Tech, Cornell University, 2017-Present
- Guest Speaker, "Non-Disclosure and Technology Development Agreements," Activate/Cyclotron Road, 2020
- Guest Speaker, "Protecting Your Innovations," Morgan Stanley Multicultural Innovation Lab, 2019
Recent Insights
Client Highlights
Firm Advises Getlabs on Acquisition by Function
On April 8, 2026, Function Health announced it has acquired Getlabs, a leading mobile healthcare platform that brings licensed specialists directly to one's location. The acquisition allows for the continuation of Getlab’s nationwide network of providers, health systems, and partners, while advancing Function's broader commitment to making healthcare more accessible by building experiences around member needs. Wilson Sonsini Goodrich & Rosati advised Getlabs on the transaction.
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Client Highlights
Wilson Sonsini Advises Fair Square Medicare on Acquisition by Senior Market Sales
On January 30, 2026, Senior Market Sales®(SMS), one of the industry’s premier insurance marketing organizations (IMOs), announced that it has acquired Fair Square Medicare, a technology-driven health care platform designed to simplify the Medicare experience for seniors. This strategic acquisition enhances SMS’ suite of digital tools and reinforces its commitment to providing guidance to seniors as they navigate Medicare coverage. Wilson Sonsini Goodrich & Rosati advised Fair Square on the transaction.
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Recent Events
Affiliated Programs
The L Suite 2026 Legal AI Conference
Wilson Sonsini is proud to be the Ecosystem Partner of The L Suite 2026 Legal AI Conference. Based on this year’s theme—General Counsel in the Age of AI: Frameworks, Risk, and the Future of Legal Leadership—panel discussions will cover pressing topics, including increasing regulatory scrutiny, redefinition of corporate value, and agentic workforce.
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Affiliated Programs
East Coast NextGen VC Forum 2025
LaunchBio’s NextGen VC Forum is the premiere event for mid-level venture capital associates to expand their skills and expertise while growing their network. Attendees benefit from curated education sessions from industry leaders to supplement existing expertise. Networking is essential in sourcing deals and one of the primary roles for associates, we’ve built it into the program for participants to be able to walk away with new life science and biotech contacts. The half-day forum created with Wilson Sonsini includes a networking lunch, three one-hour sessions, and a happy hour.
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